UGC NET CSE | June 2011 | Part 2 | Question: 48

Question

"M-Commerce" refers to

• A. A myth which does not exist in reality
• B. The ability of business to reach potential customers wherever they are
• C. The ability to have large capacity of memory storage dealing trade and commerce
• D. None of the above

Answer 1

ans is B 

M-commerce (mobile commerce) is the buying and selling of goods and services through wireless handheld devices such as cellular telephone and personal digital assistants (PDAs). Known as next-generation e-commerce, m-commerce enables users to access the Internet without needing to find a place to plug in. The emerging technology behind m-commerce, which is based on the Wireless Application Protocol (WAP), has made far greater strides in Europe, where mobile devices equipped with Web-ready micro-browsers are much more common than in the United States.